Ad Formats & Specs

Ad sizes and creative formats for MessageSpace

Rectangle / MPU


Desktop, tablet & mobile devices
300x250 pixels (expandable to 600x600 pixels)
Also known as a "medium rectangle" or mid-page unit
Available across all sites on the network

Rectangle/MPU 300x250
Leaderboard 728x90

Leaderboard


Desktop and tablet devices
728x90 pixels (expandable to 728x250 pixels)
Available across all sites on the network

Billboard


Desktop and tablet devices
970x250 pixels
Available across most sites on the network
A brand-centric format that performs well when placed in a premium position on the page, e.g., above the main content of the page

Billboard 970x250
Halfpage 300x600

Tall Rectangle / Halfpage / DMPU


Desktop, tablet & mobile devices
300x600 pixels (expandable to 600x600 pixels)
This format provides a larger space for advertisers to get their message across and can offer users rich engagement

Native / Sponsored Post


Desktop, tablet & mobile devices
Advertorial
View Guidelines

Advertorial
Background Wrap

Background Wrap / Takeover


Desktop & tablet devices
Variable background sizes
Available across all sites on the network

Hot Buttons


Desktop, tablet & mobile devices
125x125 pixels
Available on Guido Fawkes & Labourlist
These small square buttons are sold on a long-term non-rotating tenancy basis, and are positioned below-the-fold so as to not compete with other display ad formats

Hot Buttons 125x125

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