Our Blog

Fundraising Video Campaign Pays for Itself First Day

Posted on Apr 2, 2011 in Our Blog

A hard-hitting video commercial, custom designed and produced by MessageSpace for the No2AV campaign has paid for itself, and more, on the first day of launching. The campaign advert explains the risk that extremists will have undue influence under the Alternative Vote system. The campaign video incorporates a donation function which raised a five-figure sum within hours of the campaign launching. MessageSpace also did the media buy online across political websites ranging from the Spectator to LabourHome. We think this once again demonstrates the immediate ROI potential of integrated video / fundraising...

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NO to AV Campaign Appoints MessageSpace as Digital Agency

Posted on Feb 21, 2011 in Advertisers, Our Blog

MessageSpace won the mandate to run the digital build and strategy of the campaign opposing switching to the “Alternative Vote” system. We have built for them a website which will be the hub of a digital campaign with spokes going off to Facebook and Twitter. The AV referendum will be held on May 5, 2011. NO2AV press release here...

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How We Help Clients Reach the Grassroots

Posted on Feb 1, 2011 in Our Blog

Targeting When Google wanted to target political activists during the general election to highlight the digital tools they had developed, they advertised to our audience and got higher click-through-rates then they even achieved themselves – because our audience is politically engaged and willing to act. Fund Raising When the Conservative Party wanted to raise funds online we ran adverts for them nationally on centre-right blogs that brought in donations. We targeted campaigns for them aimed at specific demographic groups; mothers, teachers, business-owners and the LGBT community. We ran a localised campaign for the Conservative candidate in the Morley and Outwood constituency that was so successful it raised more money than the candidate could spend under electoral laws. Support Building We helped launch 38 Degrees, driving traffic to the campaigning site which has quickly built what is now one of the largest email lists used by political campaigners ever seen in Britain. Publicising When the people who ran Obama’s online campaign, Blue State Digital, want to publicise websites they have created for British campaigning clients, they call us time and time again to help them reach out to grassroots activists across the UK. The TUC and the Liberal Democrats use us to market their messages because we are effective, our network...

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We’re Hiring – Agency Sales – Director – OTE £80,000 plus Stock Options

Posted on Jan 18, 2011 in Our Blog

MessageSpace is a four year-old digital agency with our own premium network of politics focused sites.  The role we are creating involves working with tier one agencies, driving revenue through the development and implementation of creative briefs and producing strong sales strategies. On a day to day basis you will be expected to be out and about as much as possible, not only presenting your ideas but also doing client entertaining. You will have at least 3 years online sales experience with a good track record in forging relationships and revenue generation. Whilst this firm is recognised within its market sector, you will need to be proactive in your approach and seeking out new opportunities. An ability to think laterally, be consultative in your approach and not afraid to challenge the norm is required. As the sales director you will be expected to build a sales team, the role comes with a very competitive basic salary (£40,000 – £50,000), a realistic achievable commission structure plus a company credit card and smart phone. The target is to increase the yield on the 25 million plus spots per month which run across our network of politics focused websites. Contact us to find out more about the job by uploading your CV in the...

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Sponsoring Netroots UK

Posted on Dec 20, 2010 in Corporate Songs, Our Blog

MessageSpace is pleased to be sponsoring Netroots UK which is bringing together hundreds of grassroots activists in central London for a day of workshops, discussions and networking activity in January. Register...

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