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Geo-Targeting Fail by Yes for Scotland Campaign Comments Off on Geo-Targeting Fail by Yes for Scotland Campaign

Geo-Targeting Fail by Yes for Scotland Campaign

Posted on Sep 17, 2014 in Our Blog

Fantastic use of the full screen by the Yes campaign in Scotland, emotional wrap-around imagery that the campaign has been using on street posters and in videos. The page is topped off with a conventional advertising banner. In the most popular paper in the country the day before the vote as part of an online blitzkrieg. Brilliant! No. This screenshot was taken in our office in London. Londoners have no votes in this referendum. A complete waste of limited advertising...

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Dignity in Dying #UntilTheEnd

Posted on Jul 10, 2014 in Advertisers, Case Study, Featured Client, Our Blog

The Dignity in Dying campaign want to build support for the Assisted Dying Bill for the issue to be fully debated in the House of Commons. MessageSpace helped publicise their message to MPs by running an advertising campaign on our network of political blogs – across the political spectrum – which are the most widely read by MPs, we also drove traffic via social media to their website where supporters could email politicians to show their support for the...

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Ipsos Mori Research on Engaging MPs

Posted on Jun 25, 2014 in Our Blog, Press Releases

  We did not commission the independent “Communicating with MPs” research from Ipsos-Mori, but we’re pleased with what they discovered. MessageSpace represents websites that reach more MPs than any other publications. If you want to engage with MPs we should be your first choice for scale and reach.  Call us on (+44) 020 7608 1140  or e-mail sales@messagespace.co.uk  Fill out this for a call back: Name* First Last Email*Your e-mail address Phone*A phone number we can reach you onJob titlePosition or job titleCompanyThe company or organisation you representEnquiry*The nature of your enquiry Please call me on the number above CommentsThis field is for validation purposes and should be left...

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“No Prime Minister!” Plain Packaging Protest

Posted on Jun 11, 2014 in Case Study, Our Blog

  Campaigners against standardised packaging of tobacco launched an online advertising campaign against the policy via Labour, Conservative and Liberal Democrat associated websites. The “No, Prime Minister” campaign was created by the smokers’ group Forest which runs the Hands Off Our Packs campaign. It features a letter that opponents of plain packaging can send to David Cameron in Downing Street. According to the letter there is no credible evidence that children start smoking because of packaging, or that plain packaging will deter children from smoking. The letter calls on David Cameron to wait until government has studied the impact of the tobacco display ban, which will not be fully implemented until 2015, and the introduction of larger health warnings which are being introduced in 2016 as part of the EU’s revised Tobacco Products Directive. Simon Clark, director of Forest, said, “Plain packaging is yet another attack on retailers and adult consumers. People are sick of being nannied by government. Britain needs to be protected from excessive regulation, not controlled by more and more legislation. “A four-month government consultation resulted in over 665,000 responses with a substantial majority, 427,888, opposed to the policy. We urge the prime minister to respect the outcome of that consultation which members of the public...

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SMOGs* Are Easy To Make

Posted on Apr 28, 2014 in Case Study, Our Blog

"Did you update the Twitter?" "Yes boss" "And is our new million-pound-a-year star prominent on it?" "Eh…" @GMB pic.twitter.com/o3KJh5OY5V — MessageSpace (@MessageSpace) April 28, 2014 *Social Media Own...

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7 Days To Budget, It’s Not Too Late To Tell George

Posted on Mar 11, 2014 in Our Blog, Press Releases

On March 19, George Osborne will set out the Budget for the year ahead. If you are looking to influence the next government U-turn or claim victory for your last campaign we can help. MessageSpace boasts the most-read political websites in the UK. Through sites including ConservativeHome LabourList, the Guido Fawkes blog, Labour-Uncut and LibDemVoice. We will place your message in front of the movers and shakers in Westminster and Whitehall. The Budget 2014 pack includes: Banner advertising across all MessageSpace sites. Native advertising in the form of a sponsored post editorial in your own words. Email adverts to the subscribers of the ConservativeHome, LabourList and Guido Fawkes blog. Our bloggers will tweet your campaign links to their hundreds of thousands of followers. For more information call us on 020 7608 1140 or email us at sales@messagespace.co.uk “MessageSpace offers a great service and is perfect for issues that don’t conflict with the publishers values” George Trefgarne, Partner at Maitland “Our website had three times the usual amount of traffic down to MessageSpace’s efforts” Jonathan Roberts, Head of Public Affairs at Maritime...

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