How We Help Clients Reach the Grassroots
Posted on February 1st, 2011 | Trackback URI | Filed under: Blog

MessageSpace grassroots

Targeting

When Google wanted to target political activists during the general election to highlight the digital tools they had developed, they advertised to our audience and got higher click-through-rates then they even achieved themselves – because our audience is politically engaged and willing to act.

Fund Raising

When the Conservative Party wanted to raise funds online we ran adverts for them nationally on centre-right blogs that brought in donations. We targeted campaigns for them aimed at specific demographic groups; mothers, teachers, business-owners and the LGBT community. We ran a localised campaign for the Conservative candidate in the Morley and Outwood constituency that was so successful it raised more money than the candidate could spend under electoral laws.

Support Building

We helped launch 38 Degrees, driving traffic to the campaigning site which has quickly built what is now one of the largest email lists used by political campaigners ever seen in Britain.

Publicising

When the people who ran Obama’s online campaign, Blue State Digital, want to publicise websites they have created for British campaigning clients, they call us time and time again to help them reach out to grassroots activists across the UK.

The TUC and the Liberal Democrats use us to market their messages because we are effective, our network of websites spans across the political spectrum reaching hundreds of thousands of political activists daily. We help clients as different as the Fabians and the Taxpayers’ Alliance to engage with their activists and to gain more supporters.

We are MessageSpace.

To find out more and to receive example case studies contact Kelly on 020 7608 1140.



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