ENGAGING WESTMINSTER
Your first choice for scale and reach

MessageSpace represents websites that reach more MPs than any other publications
Maximum EXPOSURE

Blanket coverage campaigns offer visibility across all ad spots on the top news & current affairs sites
Introducing PUSH
Content & Social Media Ads

Your content pushed out to millions of readers across the MessageSpace network of sites
Viral Seeding

We drive high-quality traffic to your videos, ensuring they’re seen by all the right people. Give your video that extra push.
Reach Britain’s Influentials

Just one phone call to put your message in front of Ministers, MPs & Peers, political insiders, journalists and activists

The Network

Our network delivers millions of adverts every month to an audience that is politically engaged. Our sites offer readers everything from in-depth analysis, to up to the minute news and even the latest political gossip.

The sheer variety of sites on the network means that we reach all types of readers from all political persuasions. We influence the political debate and shape the arguments ahead of the mainstream media. Amongst the keenest readers are political insiders – including journalists -and surveys consistently show that more MPs read our sites than any of our rivals.

View our list of sites

Scale & Reach

With over 25 different websites in our network, we offer must-read content that appeals to different political audiences who have switched from print to online to keep up with the newsflow, policy analysis and gossip.

If you want to engage with Labour MPs and activists we have LabourList and Political Scrapbook, political insiders read Guido Fawkes to keep up with gossip, Government Ministers and activists pore over ConservativeHome daily, and print / broadcast journalists read Political Betting and UKPollingReport for trusted analysis and political intelligence reports.

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More for Less

We deliver more of the same politically engaged online readers as offered by New Statesman, Dods/PoliticsHome or TotalPolitics, and the published ratecards prove we deliver more readers at a lower cost.

Our hand-picked sites maintain your placements above-the-fold, which often translates into higher engagement rates.
We can help you push separate advertisements to the distinct audiences you need to reach, from party super-activists, to the influentials in the Houses of Parliament and across Whitehall, to Parliamentarians in Scotland or Brussels, or even just to Boris Johnson’s fans.

Enquire about our prices

MessageSpace should be proud of winning the digital war

against a legion of YES to AV supporters and the mighty Obama-winning Blue State Digital.
Matthew Elliott, campaign director NO to AV

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Our advertising campaign started running on all the MessageSpace sites just before noon on Monday.

An hour or so after lunch we got a call from DFID asking if we could set up a visit and briefing for the Secretary of State on our ‘Child Health Now’ campaign
World Vision UK

We sold 136 copies of our "Guilty Men" publication on the first day

of a week long advertising campaign on MessageSpace. The advertising campaign drove thousands of people to our website to buy the booklet, more than paying for itself. We are now printing a second run.
Tim Knox, the Centre for Policy Studies.

MessageSpace drove the best click through rate

of all the suppliers used for Google’s advertising during the general election.
Essence Media

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We wanted this video targeted to the influentials

in South Africa — within a week MessageSpace delivered outstanding results.
ActionAid

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The advertising widget MessageSpace built for us pulls all our feeds and social media output into one ad

which we use to advertise to people who didn’t come to our website or events before. They were very easy to work with and the level of click-throughs the advertising has generated has been great.
Ruth Porter, Institute of Economic Affairs

Superstars

Our network represents the best, high traffic and most influential news and current affairs websites in the UK.

Media Pack

We offer opportunities to reach an affluent, educated and influential audience, within the safe environment of the most noteworthy and high traffic news/politics and current affairs websites in the UK.

67.6%

educated to a degree-level or higher

18000+

Parliament/Whitehall daily visits

6000+

media/broadcast daily visits

59%

within the A/B social grades

38%

own two or more homes

54.4%

hold investment funds

50.2%

are qualified professionals or senior management

20.5%

hold non-asset investments worth over £250,000

76.4%

have signed petitions

38.2%

have written a letter to the Editor or called in to a live show

68.8%

watch news videos/clips online

63.6%

have written to, emailed or called a politician

14.6%

advise/make decisions on
public sector procurement

28.8%

advise/make decisions on budgetary control

30.5%

advise/make decisions
on technology

92.3%

have purchased goods
or services online

Download Our Media Pack

News & Updates

We're constantly creating and innovating, testing and deploying. Come take a peek:

If Gandhi, Mother Teresa, and Jesus don’t get you to click on an ad, we don’t know what will…

It usually takes a miracle to get web users to click on banner ads these days….

Native Advertising Formats On British Blogs

Native advertising is a web advertising method in which the advertiser gains attention by providing content in the usual context of the user’s experience. Native ad formats match both the form and the function of the user experience in which it is placed. One...

After HuffPo: Brand Recognition in the British Blogosphere

Huffington Post launched a British version of the popular US site a year ago. The business model pushed by Arianna Huffington leaves bloggers who do all the writing unpaid. It is a successful model – AOL paid $315 million to buy the website and AOL keeps all the...